Hi, I'm Christina! I'm so happy you're here, this business would be nothing if it wasn't for you!

Whether you've shopped with us when we were Luvstitch Boutique or found us as Coco Marie, I hope you always find pieces that you absolutely love and feel confident in.

I started my boutique as a sophomore at Elon University as a passion project. I've always had a strong passion for fashion and expressing myself through my style. I believe that when you look good, you feel good. And when you feel good about yourself, it changes everything. I know so many women face the same problem: a closet full of clothes but nothing to wear when getting ready. That's why I curate collections of elevated, refined pieces that work together and you can style countless ways. Pieces designed to make you feel beautiful, confident, and like the best version of yourself.

Now at 25 years old, I realized that my personal style had evolved and grown over the past few years, but Luvstitch wasn't keeping up with where I was heading. I knew the brand could be so much more refined and elevated, reflecting not just my taste but my vision for what this community deserves. I knew deep down it was time for a change.

That's when Coco Marie came to life. Coco Marie feels elevated, mature, but still fun and youthful. It's more cohesive as a brand, and it finally feels like me. We're really honing in on our aesthetic and providing our community with elevated everyday styles that feel both refined and approachable. Not boring, not over-the-top, just really good pieces that make you feel like the best version of yourself.

This is so much more than shopping. I want you to feel part of a community of women who value authenticity, confidence, and being unapologetically themselves. I want you to feel confident in every purchase, completely obsessed with what you're buying, and inspired every time you wear it. This is just the beginning, and I'm so excited for where we're heading.

With love,
Christina